Our Method
Consulgency®
Senior consultants. AI Skills. Outcome-based pricing. A new model built for the AI search era.
The traditional agency model is broken for the AI search era.
You pay senior consultancy fees. But most of your account work is done by juniors in the background. Quality drifts, expertise dilutes, and you’re billed by the day for tasks that should take minutes.
We rebuilt the model from scratch.
Two models. One delivers.
Here’s how the traditional agency model compares to Consulgency.
Senior strategy. Junior delivery.
You pay senior fees but most work happens in the junior layer. Quality varies by who picks up the task that week.
Senior throughout. AI Skills compound.
100% senior consultants. AI Skills act as force multipliers, iteratively improved by everyone, used by everyone.
What is a “Skill”?
A Skill is a packaged unit of expertise that any consultant in the team can invoke through AI. It encodes how we run a content audit, score a page for AI visibility, build a digital PR campaign, or migrate a site without losing equity.
Every Skill is iteratively improved by the team. When one consultant finds a better way to do something, the Skill updates, and the next time anyone uses it, they get the improved version.
The result: expertise compounds across the business instead of dispersing.
How an engagement runs
Same senior consultant from kickoff to compound.
Discovery
A senior consultant learns your business, commercial goals and current organic position.
Strategy
The same consultant designs the strategy, applying relevant Skills to accelerate diagnostics that used to take weeks.
Execution
The same consultant executes, with Skills doing the heavy lifting on repeatable tasks. No handoff to a junior.
Compound
Every output improves the Skills. Future work for you, and every client, gets faster and sharper.
The commercial logic: Outcome Pricing.
When tasks compress from days to minutes, day rates stop making sense.
Day rates
- Bills time, not outcomes
- Penalises efficiency (faster work = less revenue)
- Disconnects price from value delivered
- Encourages padding hours
Outcome Pricing
- Aligned to value delivered, not time spent
- Rewards efficiency from AI Skills
- Transparent pricing across four factors
- Predictable for your finance team
Senior expertise applied +
AI Skills leveraged +
Token cost consumed =
Outcome price
Each engagement is priced against the outcome it delivers. We share the working: which Skills ran, what they replaced, what the consultant judgement added.
Why Consulgency matters for B2B
Regulated industries can’t afford junior errors
Banking, finance, fintech and insurance content carries compliance risk. Senior-only delivery means the person who signs off is the person who built it.
AI search demands speed of iteration
GEO best practice evolves weekly. Skills update centrally and propagate instantly. Your strategy stays current without rebriefing the team.
Outcomes are measurable, hours are not
You can verify rankings, citations, traffic and pipeline. You can’t verify whether a junior “really” spent six hours on your project.
Knowledge compounds, not dilutes
Traditional agencies lose institutional knowledge when staff leave. Skills retain it. The work gets better over time, not worse.
See how Consulgency works for your business.
Book a 30-minute call. We’ll show you which Skills would apply to your situation, and price one example outcome so you can see the model in practice.
Book a call